Two disciplines. One practice.
The day I was laid off, I walked to my neighbor's house. She's a partner at a law firm. She told me two things: hire a lawyer before signing anything — and you can help us get new clients.
I took her first piece of advice. Then I started looking for an employment lawyer. I searched Google, asked ChatGPT, tried Gemini and Claude. Almost nothing useful came back. The firms that specialized in exactly my situation were invisible. That experience became the business. She became my first client.
Twenty years before that: pharma AI at conversationHEALTH — 50+ deployments across Bayer, Moderna, Merck, and Eli Lilly under FDA 21 CFR Part 11. Enterprise data platforms at Genesys Cloud, 6,000+ clients. Aerospace before that — F-22, F-35, C-17, and Airbus A350 under DO-178B. I built AI for environments where failure has consequences. Law firms are no different.
As a lawyer, I've seen firms spend on marketing agencies with little to show for it. Campaigns run, content gets published, leads come in — and don't convert. The agencies understand marketing, but they don't understand what a client in a difficult situation actually trusts.
I know the daily reality of practice from the inside: the billing pressure, the visibility problems that partners don't have time to solve, and the realization that a generation of clients has changed how they find a lawyer. They don't call first anymore. They research — and the firms not appearing in that research aren't in the conversation, regardless of their talent.
At AI Product Ventures, I own the legal credibility layer. I know which directories carry weight with AI tools, which publications move the needle for Ontario firms, and what separates content that earns citations from content that gets ignored. My background is the bridge between Mojdeh's technical infrastructure and what earns trust with a law firm audience.